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Meitu Launches The 80th Anniversary Limited Edition Chronograph Watch

[Watch House Brand News] Pilot for 80 years, Mido Helmsman series, from the beginning of its birth, with an open, imaginative appearance, and rich and powerful features, in the near future Leading the world for a century. As the years go by and the times change, the Sydney Harbour Bridge becomes more vigorous in the baptism of time, and the Mido Helmsman watch inspired by the Harbour Bridge also draws its love for the world with its unique charm and practical functions. Watch people continue to bring expectations and surprises.

Mido helmsman series traces its inspiration to Sydney Harbour Bridge

  On the 80th anniversary of the Helmsman Series, he accompanied several generations through the Mido Helmsman series for decades, and adhered to his original intentions. He launched a limited edition chronograph watch and issued 999 pieces worldwide. Time is running out. What remains unchanged is the innovative heritage of the Mido brand that keeps pace with the times with the inspiration of the watchmaking concept of ‘inspiring and eternal’. The eighty years of wind and rain carry the honor and glory of a watch brand handed down, shouldering the heavy responsibility and trust of history. The new journey will be ready to go and set sail again, and invite you to continue the glorious journey led by the helmsman.

Mr. Watt Sharon

  The founder of the Helmsman series, Mr. Watson Sharon-is the son of Mr. George Sharon, the founder of Mido Watch, and he was also a Swiss Air Force officer during World War II. In response to combat needs, he devoted himself to designing a high-performance watch suitable for use in a variety of complex environments for his comrades. The Mido helmsman series came into being in 1934, achieving a milestone in the history of Mido. This is the first watch series in the Mido family that combines the advantages of automatic winding, water resistance, magnetic resistance and shock resistance. This technology is still widely recognized and respected today. In order to test the perfect function of the watch under abnormal conditions and better meet the needs of wartime, Mr. Sharon sent the watch of the helmsman series to the New York electrical laboratory and passed a series of rigorous tests: placing the watch in fresh water and sea water Up to more than one thousand hours; at the same time, it must withstand ten repeated tests at -40 to 50 degrees Celsius for 15 minutes; in addition, it can simulate three kinds of altitude tests under 13 atmospheres. The test has also been officially recognized by the United States. The Helmsman series was then widely used in the military, which also laid the foundation for its subsequent global sales.

Swiss Mido 30s advertising poster

  With its excellent performance and strong adaptability to various harsh environments, the Helmsman series has become a loyal partner of soldiers during World War II. Whether in war or at some special moments, when you are alone and other items fail due to the harsh environment, when despair is about to devour all strength and hope, this uninterrupted ticking sound Smash the ‘give up’ in your mind. It is so powerful and powerful that it can drive away unimaginable despair and bring back the courage and hope of soldiers to survive. It is this feeling of suffering and sharing the same life and death that makes the Mido helmsman series watches a lifelong trustful loyal comrade in arms. After the war, Mido Headquarters successively received a number of thank you letters from veterans of the Second World War. In addition to praising the excellent performance of the Mido Helmsman series watches, the line is grateful that it has always been with us in difficult circumstances. , Never give up the friendship.

Testimony of History-Letter of Thanks from World War II Veterans to Mido Headquarters

  In 1943, Mido Capital launched the helmsman series of multi-function central chronographs, which was the first chronograph to focus time measurement in the center of the watch. The purpose of the designer is to facilitate the reading. The hour hand, minute hand, second hand, and multi-function chronograph hand are gathered in the center of the watch. The coaxial design of the four hands perfectly verifies its name ‘central timer’. In 2006, to celebrate the 88th anniversary of the birth of the Mido brand, the world’s only 99 helmsman series central chronographs broke the tradition and made a new appearance again. The Mido 1300 movement equipped with this watch is the Valjoux 13 of the 40s. Based on the line VZ movement, it has been carefully developed by Mido. The difference from the previous version is the addition of a 12-hour chronograph lap and a separate small seconds lap to this limited edition chronograph.

Left: Helmsman series equipped with a multi-function central timer / Right: Limited edition of the helmsman central chronograph

  For 80 years, this solid and reliable quality has been continued by the Helmsman series to this day, and has continued to introduce innovative works that inherit historical condensedness and cultural connotation: the beauty from the needs of consumers was launched in 1938 with the date Indication function of the helmsman series style; 1940s stainless steel gold-plated style makes this high-performance watch more suitable for business people to wear; Since then, the appearance of the square helmsman series has brought more people who like the helmsman series select.

Left: gold-plated helmsman series watch / center: date with helmsman series watch / right: square helmsman series watch

  The Mido helmsman series, which contains infinite beauty and pride, draws inspiration from the classic design and structure of the Sydney Harbour Bridge, inheriting the innovative spirit of people’s continuous progress and challenging themselves in the era of the big industry, combined with timekeeping, diving and ultra-long power storage A variety of practical functions, and constantly introduce new. For the watchmaker of Mido, it is the fusion of this magnificent architectural revolutionary style expression with Mido’s “inspiration confirms eternity” watchmaking concept in the helmsman watch, achieving a sense of time and mission. Outstanding creation. The 80-year history of wind and rain carries the honor and glory of a watch brand handed down, shouldering the heavy responsibility and trust of history. The new journey will be ready to go and set sail.

  2014 is the 80th anniversary of the birth of the Helmsman series. Swiss Mido launched a limited edition Chronograph of the Helmsman series, which issued 999 pieces worldwide. This watch is equipped with the Swiss Observatory-certified chronograph movement, which fully displays the Swiss watchmaking tradition and superb craftsmanship, ensuring accurate timekeeping every hour. The diameter of the case is 44mm, and the classic atmospheric shape shows the magnificent momentum just like the Sydney Harbour Bridge. The outer edge of the dial is engraved with a moving speed measurement circle and the word ‘Limited Edition’, and the details are carefully decorated to further enhance the unique temperament of the watch. The blue second hand is very dynamic, like a scull across the sunrise sea, sparkling on the calm sea; PVD rose gold-plated hands and scales are embossed on the dial engraved with Geneva, and interweave with it, such as The harbour bridge and the Sydney Opera House across the shore played a magnificent symphony. Through the transparent bottom cover, you can clearly appreciate the precise operation of the movement. The helmsman series 80th anniversary limited edition chronograph watch is equipped with a leather strap and a folding buckle. The screw-down crown guarantees accurate timekeeping. It follows the consistent high-quality and rigorous characteristics of the helmsman series and is a loyal partner worthy of a lifetime.

Technical information of the helmsman series 80th anniversary limited edition chronograph watch

Movement: Mido1320 movement (based on ETA Valjoux 7750 movement)
Function: hour, minute, second display; time, date, week display
Case: 316L stainless steel PVD rose gold-plated case, polished bezel, diameter 44mm, double-sided anti-reflective sapphire mirror, screw-in crown, transparent back cover with beautifully decorated movement, engraved serial number
Strap: Leather strap with crocodile leather pattern and stainless steel PVD rose gold folding buckle
Dial: Vertical Geneva wave dial, day and date window at three o’clock